GROW® Your Therapy Business online course

GROW Your Therapy Business

The Missing Business Training Most Therapists Never Receive

Powered by The GROW Formula® and delivered in partnership with Holistic Therapies Training Academy.

You trained to become a therapist.

You learnt treatment techniques, anatomy and physiology, consultation skills, client care and professional practice.

But were you ever taught how to consistently attract clients?

How to market your services?

How to get found online?

How to turn your passion into a sustainable and profitable business?

For many therapists, the answer is no.

That's why we've partnered with The GROW Formula® to bring this practical, evidence-informed business development programme to therapists, wellness practitioners, beauty professionals, massage therapists, reflexologists, aromatherapists, sports therapists, coaches and complementary therapists.

If you're ready to stop guessing and start growing, this programme will provide the framework, tools and confidence to help you build a thriving, sustainable practice.

Proudly Delivered in Partnership with The GROW Formula®

At Holistic Therapies Training Academy, we are proud to partner with The GROW Formula® and Programme.

The GROW Formula® is an evidence-informed capability framework designed to strengthen practitioner capability, professionalism and readiness for sustainable practice.

Developed using research from behavioural science, service marketing, occupational health and microbusiness management, it addresses one of the biggest gaps in therapist training: learning how to build a successful business once you're qualified.

The framework complements your therapy training and helps you develop the non-clinical skills needed to attract clients, communicate your value, market your services effectively and create a sustainable practice.

"Included: Official GROW Programme (£175 Value) + Exclusive HTTA Therapist Business Roadmap & Workbook (£97 Value) = £272 Total Value"

Is This Programme Right For You?

This programme is ideal if:

✔ You're newly qualified and unsure how to attract clients

✔ You're already qualified but want more consistent bookings

✔ You're overwhelmed by marketing advice and don't know where to focus

✔ You struggle to explain what makes your services different

✔ You have a website but enquiries are inconsistent

✔ You want to grow your business without feeling pushy or salesy

✔ You want a simple, practical marketing strategy that actually works

✔ You want to build a sustainable therapy business that supports your lifestyle and goals

This Programme May Not Be Right For You If:

✘ You're looking for a treatment qualification

✘ You're looking for a quick-fix solution

✘ You're unwilling to take action

✘ You're not prepared to implement what you learn

What You'll Learn

Module 1 – Defining Your Ideal Client

Learn how to identify the clients your services are best suited to and why trying to appeal to everyone often results in attracting nobody.

You'll discover:

• How to define your ideal client

• What motivates them to book

• Their challenges, goals and priorities

• How to tailor your marketing message

Module 2 – Positioning Your Services

Discover how to clearly communicate your value and stand out from competitors.

You'll learn:

• What makes clients choose one therapist over another

• How to identify your unique strengths

• How to build trust before clients even contact you

• How to communicate your value confidently

Module 3 – Creating An Effective Website

Your website should work for you even when you're not working.

You'll learn:

• What potential clients expect to see on your website

• Common mistakes therapists make

• How to improve your website content

• How to encourage more enquiries and bookings

Module 4 – Getting Visible Online

Learn practical ways to help your ideal clients find you online.

You'll discover:

• Where therapists need to be visible online

• How local clients search for practitioners

• Ways to improve your discoverability

• Simple visibility strategies you can implement immediately

Module 5 – Removing Barriers To Booking

Sometimes clients want to book but something gets in the way.

Learn how to:

• Identify common booking barriers

• Improve the client journey

• Reduce friction in the booking process

• Increase enquiries and conversions

Module 6 – Planning A Marketing Campaign

Bring everything together with a simple marketing campaign that you can implement straight away.

You'll learn:

• The AIDA marketing framework

• How to craft a message that resonates

• How to choose the right marketing activities

• How to create a realistic marketing plan

Exclusive Bonus from Holistic Therapies Training Academy

Therapist Business Roadmap & Workbook

"Included: Official GROW Programme (£175 Value) + Exclusive HTTA Therapist Business Roadmap & Workbook (£97 Value) = £272 Total Value"

Whilst the GROW programme teaches the principles and frameworks needed to build a successful therapy business, the Therapist Business Roadmap & Workbook helps you put those ideas into action.

Why We've Included It

Many therapists leave training with excellent practical skills but no clear business plan.

This workbook bridges the gap between learning and implementation, helping you create a roadmap for building a successful, sustainable therapy business.

What You'll Gain Access To

✔ The proven GROW Formula online learning platform

✔ Self-paced business development training

✔ Structured activities and exercises

✔ Regular online mentoring sessions with Karen Ashton

✔ Accountability and support

✔ Guidance on applying the framework to your therapy business

✔ Therapist Business Plan Roadmap (Bonus)

What You'll Walk Away With

By the end of the programme you'll have:

✔ A clearly defined ideal client

✔ Greater confidence in promoting yourself

✔ A stronger business message

✔ Practical website improvements

✔ Increased online visibility

✔ A realistic marketing plan

✔ Clear actions for attracting more clients

✔ Greater confidence in growing your business

✔ A roadmap for implementing what you've learned

How The Programme Works

1️⃣ Join the GROW Your Therapy Business Programme

2️⃣ Work through the self-paced GROW Formula online training at your own pace

3️⃣ Attend regular online mentoring sessions with Karen Ashton

4️⃣ Apply what you're learning to your own therapy business

5️⃣ Build your Therapist Business Plan Roadmap as you progress

6️⃣ Create a clear action plan for future growth

Why Learn With Holistic Therapies Training Academy?

Since 2007, Holistic Therapies Training Academy has helped thousands of therapists, beauty professionals and wellness practitioners gain qualifications, develop their skills and build successful careers.

We understand the challenges therapists face because we've experienced them ourselves.

Our mission is to empower therapists with the skills, confidence and business foundations needed to create thriving, sustainable careers doing work they love.

Your Investment

The investment for the GROW Your Therapy Business Programme is just £175.

When you think about it, that's often less than the income from a handful of new clients.

For example, if your average treatment value is £40, you would only need around 5 new clients to cover your investment. If your average treatment value is £50, that's just 4 new clients.

Many therapists spend months, or even years, trying to figure everything out on their own through trial and error. The purpose of this programme is to help shorten that journey by giving you a structured roadmap, practical guidance, mentoring support and accountability.

Rather than wondering what to do next, you'll have a clear plan and support to help you take action consistently. This can help you build momentum faster, avoid common mistakes and implement business-building activities that have the potential to attract more clients and increase your income over time.

Of course, results will always depend on the action you take, but the goal is simple: to help you get where you want to be faster than trying to do it all alone.

The question isn't whether you can afford to invest £175 in your business. It's whether you can afford to spend another 6–12 months stuck in the same place, wishing you had started sooner.

Pay in Full

£175

Payment Plan

2 Monthly Payments of £87.50

No hidden fees. No additional charges.

"Included: Official GROW Programme (£175 Value) + Exclusive HTTA Therapist Business Roadmap & Workbook (£97 Value) = £272 Total Value"

(This Therapies  business roadmap has been modelled on the business practice modules our VTCT Learners have to study as part of their course, and developed to make it more relevant and 'implementation easy' for their businesses.)

Important Enrolment Information

Once you enrol, we'll arrange your access to the official GROW learning portal where the programme is delivered.

As an authorised GROW partner, we manually register each learner and aim to have your access set up within 24 working hours (Monday–Friday).

As soon as your account is ready, you'll receive an email with your login details and instructions for accessing the programme.

Please note that enrolments made during weekends or bank holidays will be processed on the next working day.

Bonus Access Information

The Therapist Business Roadmap & Workbook has been designed to help you implement what you learn within the GROW programme and create a practical business growth plan.

To encourage implementation and completion, access to this bonus resource will be provided once you have successfully completed all GROW programme modules.

For learners using a payment plan, bonus access will be released once all scheduled payments have been received.

Ready To Grow?

If you're tired of wondering where your next client is coming from...

If you're ready to market yourself with confidence...

If you're ready to attract more of the right clients...

If you're ready to build a business that supports both your income and your lifestyle...

Then this programme is for you.

Join today and start building the thriving therapy business you deserve.

The GROW Your Therapy Business Programme is delivered by Holistic Therapies Training Academy in partnership with the GROW Formula. Participants receive access to the GROW Formula learning platform alongside mentoring and support from Karen Ashton.